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Senior Product Manager

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Salary: Salary to be discussed on application

Location: Crewe, Cheshire

Job Type: Contract

Date Listed: 08 Apr 2025

Reference: 6937 - 1

Senior Product Manager
Location: Hybrid – 3 days on-site
Contract: Until 31st January 2026 (Potential extension)
Hours: 37 per week
Outside IR35


Overview

We are seeking a Senior Product Manager to lead the product lifecycle strategy and cross-functional project delivery of a confidential, collectable vehicle programme. This is a unique opportunity to work on a low-volume, high-impact launch, requiring strong stakeholder management, a technical mindset, and customer-first thinking.

The Senior Product Manager will be responsible for defining and communicating product positioning, managing option portfolios, and driving delivery milestones across Sales & Marketing functions. A strong understanding of the automotive environment—combined with experience in programme delivery and product marketing—is key to success in this role.


Key Responsibilities

Product Definition & Positioning

  • Conduct and coordinate market research to define compelling, brand-aligned products.
  • Provide insight and input to the product development process, based on customer needs and market positioning.
  • Work collaboratively across Product Planning, Engineering, and Sales teams to ensure a unified vision.

Lifecycle Planning

  • Analyse current and future market performance to guide strategic decisions.
  • Monitor technology trends and competitive activity to inform feature planning and product evolution.
  • Implement lifecycle strategies that support business volume and revenue goals.

Options Portfolio Management

  • Define and manage the options strategy across model lines, regions, and accessory portfolios.
  • Ensure accurate implementation of feature content across the business.
  • Align pack and pricing strategy to financial targets, working closely with Finance, Aftersales, and other commercial teams.

Product Communication & Launch

  • Translate technical and customer insights into clear, differentiated product messaging.
  • Collaborate with internal teams to roll out positioning and support marketing campaigns.
  • Contribute to the development of training and sales materials for internal and dealer use.

Programme Delivery

  • Act as the Sales & Marketing representative across cross-functional project teams.
  • Take ownership of key deliverables within the Product Emergence Process (PEP).
  • Support senior stakeholder engagement and ensure a robust launch plan is delivered on time.

Essential Skills & Experience

  • Strong automotive background with demonstrable experience in product lifecycle management.
  • A customer-centric approach with a solid grasp of market behaviours and customer values.
  • Proven ability to work cross-functionally and influence at senior levels.
  • High-level programme management and delivery experience in an automotive context.
  • Ability to analyse commercial and technical data and translate it into actionable strategy.

Preferred Skills & Attributes

  • Engineering knowledge or experience working closely with engineering teams.
  • Field experience in sales or dealer network interaction.
  • Comfortable operating in fast-paced, creative environments with tight deadlines.
  • Understanding of customer requirements and ability to represent the customer voice effectively.

This is a fantastic opportunity for a Senior Product Manager to make a direct impact on an exclusive vehicle programme, bringing together strategic vision, product knowledge, and commercial expertise. If you’re a proactive Senior Product Manager with strong cross-functional and project delivery skills, we’d love to hear from you.